Social media is all about communication.
Communication is different than marketing.
Twitter is the digital word of mouth.
Facebook is the new community message board.
No one likes blatant self-promotion.
Overly self-promoting is called spam.
Have you checked your email lately?
You cannot do your own marketing in social media.
Others must do it for you.
Let your clients talk about you.
Let your clients brag about you.
Let your clients criticize you.
Social media is not something to be feared.
Interact with those who dislike you.
The same small group of friends and people will stifle you.
Reach out to everyone in a friendly manner.
Find out why they love/hate you.
Ask questions. Accept the answers.
Invest in the time for interaction.
A loyalty forms over time.
You don’t own them.
They don’t own you.
Listen to them.
Then they will listen to you.
Social media is all about communication.
